Are you making a film right now? Or did you already produce one? Did you get it distributed or does it still hang out on the shelves and collect dust? This can be a super frustrating situation: You spent so much time and money getting your film made, and now it’s sitting there and collecting dust. One of the biggest issues in our filmmaking community is that we produce films with passion, but only a very small percentage of movies actually gets distributed, let alone makes money.
Have you ever asked yourself how to price yourself right?
Do you feel that you should get paid better for the amazing work
Does talking with your clients about budgets and money makes
you feel uncomfortable?
In this video post I address two of the most important concerns
that freelance people in the video and film industry have:
How do I price my services right and not lose constantly $1000 or more?
Man, I can’t wait to jump to the next big thing. And it seems to me that 4K is the next big thing. Not only is it a bigger image it’s also much sharper and contains obviously more details then regular HD. But with the quality comes a price as well. You have to purchase new gear that captures and processes 4K. The gear has to be fast and speedy and this can cost you thousands of $$$. Now, the question is always: When should you jump on in to the next thing? It can be a good idea to be an early adopter and grab some more marketshare if you’re one of the first to offer 4K in your niche. On the other hand when do you know it is too early to make the move? You might lose a lot of money by prematurely investing into the new system just to find out in a few years – when 4K is more established and widely adopted – that what you bought is either not the right thing or so outdated that you have to replace everything once again.
Most film & video pros miss really out on this opportunity. If you do not use this trick you probably loose out on half or your potential projects that come your way. You know, when we are looking to buy something we are looking what other people say about the product or service that we are about to purchase. The same happens when clients are looking forward to work with you, wether you are a DP, producer, editor, make up artist anyone servicing the film and video industry. But most of us don’t use this trick to eliminate buying and hiring hesitation. And I get this because when clients hire production companies or talents it is an investment that no none wants to loose. Especially when hired the first time.